| If you are planning to do a sale by owner, then | | | | you more if you do. |
| you need to know how different the market is | | | | Buyers Now are More Confident |
| for selling a home today. If you have not been | | | | More buyers than ever are comfortable dealing |
| involved in a sale of property in the last five | | | | directly with homeowners and not working with |
| years or more then you may not know this. | | | | Realtors. This means you have a larger potential |
| The Top 5 Things You Must Know About Selling a | | | | group of buyers than ever before for your FSBO |
| Home | | | | property. |
| The Internet is the #1 Way Buyers Shop for | | | | You Need a Marketing Strategy to Make Your |
| Homes | | | | Home Stand Out |
| Over 95% of home buyers start their home | | | | Don't think that putting up a sign and doing a listing |
| search on the internet. They spend more time on | | | | on a FSBO website is enough. You need a |
| the internet looking at potential houses to buy. | | | | comprehensive strategy of internet methods and |
| You have to have your own website with the | | | | offline methods of marketing, promoting and |
| most gorgeous photographs you can afford. You | | | | advertising your home for sale. |
| have to know the dozens of places you can | | | | There is a Place for Old Marketing Methods |
| advertise or list your home online. You should | | | | Realtors still may be your best source of potential |
| consider hiring an internet marketer to help you | | | | buyers, so develop a plan to work with home |
| sell your home with a creative internet marketing | | | | buyer agents. A FSBO consultant can help you |
| plan. | | | | with this, and it will shorten the time your house |
| Buyers Now are More Savvy | | | | sits on the market. Print advertising, flyers and |
| Buyers are smarter today. There is a huge | | | | direct mail pieces all have their place in your |
| amount of information available to home buyers | | | | marketing strategy. |
| online, and they take advantage of this | | | | As you make a plan for doing a sale by owner |
| information. They will know the market and the | | | | keep these things in the forefront of your mind. |
| competing homes on the market. Be sure to | | | | If you do that you will set yourself apart from |
| respect their knowledge and intelligence when | | | | the competition and sell your home quickly. |
| talking to home buyers because they will respect | | | | |