| So, you want to sell house online because you | | | | Spread your campaign over 3 weeks and make |
| think it'll be quicker? Think again! This is a | | | | sure to include good quality photos where possible. |
| recession, and you'll be lucky to get a few | | | | Boosting Your "Curb Appeal" |
| peanuts from selling online. Online realtors should | | | | Many people these days who are looking to buy a |
| only be used as a last resort to avoid defaulting | | | | house in a certain area will just cruise around the |
| on loan repayments. If you truly want to get a | | | | block looking for "for sale" signs. Make sure you've |
| decent profit from your house sale, you can be | | | | got one out the front of your house with a solid |
| sold within 21 days by using a solid sales strategy | | | | call to action (eg. move in today!). To increase |
| especially designed for selling in a bad market. | | | | your phone calls, your property needs a thing |
| So, what is this 21 day plan? It's simple. First you | | | | called "curb appeal". This basically means making |
| create a targeted, unique advertising campaign | | | | your house look exceptionally attractive from the |
| across the internet as well as print media. Then | | | | street, so as to boost your call rate. |
| you dress your home up to give it "curb appeal". | | | | As well as curb appeal, you might want to focus |
| Then you hold a mass event to create a sense | | | | on sprucing up the interior of your home as well. |
| of urgency amongst your prospective buyers. | | | | This is a very good idea if you want to present |
| Yes, it'll be 3 weeks of hard work, but you'll | | | | your property in an "open house" style. |
| pocket a lot more money than you would over | | | | Creating A Sense Of Urgency |
| the internet. | | | | This is important if you're going to sell within the |
| 21 Day Advertising Strategy | | | | month, and is what fueled a lot of the house sales |
| Day 1 is the most important of all the steps in | | | | during the boom years. When people feel under |
| this strategy, aside from the closing deal. You | | | | pressure that they are going to miss out on a |
| need to create an original advertising campaign | | | | great buy, they will shoot out offers left, right |
| that portrays a unique and urgent message. Use | | | | and centre! It's amazing what a bit of pressure will |
| phrases like "move in today" and "will sell below | | | | do. To create this pressure, you're going to have |
| market value" (even if you don't plan to). The key | | | | to stress how much competition they're up |
| is getting as many buyers in as possible. More | | | | against. Talk about how many people have |
| prospective buyers mean more offers! | | | | viewed the house, and consider holding an open |
| Be sure to use both the internet and print media. | | | | house event. |