| p>There are two main ways to use a blog to sell | | | | You must learn to take excellent photographs of |
| your home online. | | | | your home. The main photograph should be the |
| 1. List your home on a site like Tucson For Sale | | | | front of your home. Then, be sure to take a |
| By Owner. | | | | photograph of each bedroom, bathroom and living |
| This is a website dedicated to providing home | | | | area. Photos of the front and back yard will be |
| sellers and easy way to list their home. Tucson | | | | extra, value-adding images and then anything |
| For Sale By Owner is a blog which allows multiple | | | | above that is just gravy. |
| users - home owners like yourself - an | | | | Description |
| opportunity to list their home as well as upcoming | | | | For an idea of how you need to describe your |
| open houses. | | | | home, take a look at some local listings by real |
| 2. Create a personal home blog on | | | | estate agents. They know how to sell homes. |
| You can customize the look and feel of the blog | | | | You need to be as descriptive as possible, and |
| to match your home and customize the header | | | | you need to include as much detail as you possibly |
| with a great photo of your home. | | | | can. |
| Search Engine Optimization | | | | Marketing |
| The biggest key differences here are in search | | | | On your home fact sheets, be sure to list the |
| engine optimization. Ultimately, you are targeting | | | | URL of your blog or listing, so that people can find |
| prospective buyers, so you will want to offer | | | | it easily. Create business cards for your home and |
| information they can use. Search engines love to | | | | attach them to the fact sheets. People are more |
| see a lot of content, so your best bet is to | | | | likely to carry around a business card than a huge |
| peruse article engines such as this one and find | | | | piece of paper. |
| real estate related articles, especially those in your | | | | Google AdWords or Facebook Ads |
| city or state. Post 10 articles as pages or posts | | | | Since the sale of your home is going to generate |
| on your blog before submitting your sitemap to | | | | some cash, you are justified in advertising your |
| Google and other engines. | | | | home. Once you've got a blog or Tucson For Sale |
| The plus about going with something like Tucson | | | | By Owner listing, you can take that URL and |
| For Sale By Owner is that the SEO has already | | | | create an ad for it on Google or Facebook. This |
| been done for you. It is still possible, however, to | | | | will be a local, targeted ad. Use words like "home |
| create a lovely blog on your own using the | | | | for sale" or "real estate listings" so that you will |
| method I described above. | | | | target the right buyers. |
| Photographs | | | | |