| With the ever growing use of the Web for
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| | have had to spend considerable time and
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| personal and business use, the need to be
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| | effort visiting different photographers,
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| found via search engines and online
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| | or by going to a wedding fair, to see
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| directories is becoming ever more crucial
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| | even a small percentage of what is now
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| to the success of your business.If the
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| | possible.The challenge now becomes to be
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| mantra preached by Estate Agents is
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| | found on the internet. A client is likely
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| "Location, Location, Location", then for
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| | to make a general search, something like
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| Web Users it is undoubtedly "Information,
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| | speciality-photographer-location. e.g.
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| Information, Information". With more than
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| | Wedding Photographers Windsor. Individual
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| 7 million Broadband lines already in use
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| | photographers will find it hard to get
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| in the UK, and growing daily, the
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| | their site to the top of this search
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| transfer of business from conventional to
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| | list. Competition is continuing to
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| internet channels is changing at a
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| | increase, and an increasing understanding
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| phenomenal pace.In the same way that
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| | of search engine strategies is needed to
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| digital technologies have overtaken film
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| | be successful.Although it is still
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| in photography, online search engines and
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| | possible to get an individual site well
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| directories are rapidly turning paper
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| | seen on the search engines, this is
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| based directories into a thing of the
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| | becoming increasingly hard to do,
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| past. How much longer will we be willing
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| | particularly for competitive areas such
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| to clutter our homes and offices with
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| | as weddings, portraits and commercial
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| large reams of paper which, by their very
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| | photography, and in larger towns and
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| nature, are limited in what they can
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| | cities. This means that the use of online
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| provide, when we can search quickly and
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| | directories to help direct potential
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| effectively online and have access to
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| | customers to an individual site will
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| information way beyond what was ever
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| | become increasingly essential.Tony
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| possible before.We believe specialised
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| | Eatough is a Director of Photo Resource
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| directories will be an essential
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| | Limited, a Company who provide a
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| marketing tool in the coming years. This
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| | comprehensive UK and Ireland database of
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| is especially true for photographers
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| | Professional Portrait, Wedding and
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| because the web offers their clients the
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| | Commercial Photographers, and works in
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| ability to see and assess their
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| | partnership with John Henshall in the
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| photographic "products" online in a way
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| | implementation of a Digital Imaging web
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| that is impossible with paper
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| | based magazine and archive of Digital
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| listings.For a customer looking for, say,
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| | Photography articles over the last 14
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| a wedding photographer, the internet
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| | years. Tony previously worked for Eastman
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| gives them the opportunity to view and
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| | Kodak running their Professional
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| assess the work of a variety of
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| | Photography business for Europe, Africa
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| photographers during a single session on
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| | and the Middle East.
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| their PC or Mac. Previously, they would
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